What are best practices for developing internship programs?
Internship programs are a vital component of both organizational growth and student development. This article explores essential strategies for creating effective internships, drawing on insights from industry experts. From structuring meaningful work to balancing company goals with intern growth, these best practices will help organizations build impactful internship experiences.
- Leverage Existing Hires for Internship Insights
- Structure Meaningful Work with Mentorship
- Empower Interns with Real Projects
- Pair Clinical and Administrative Mentors
- Balance Company Goals with Intern Growth
- Design Internships Around Student Aspirations
- Offer Flexible Drop-In Internship Model
- Invest in Purposeful Internship Experiences
- Assign Interns to Solve Business Problems
- Implement Pitch-and-Own Internship Approach
Leverage Existing Hires for Internship Insights
It really helps to speak to your existing hires who may have been part of either your internship programme or that of another company. This allows you to start understanding the averages of:
a) What an internship needs to include, based on the value it provided to your current hires.
b) What it needs to avoid, based on the feedback you’re getting directly from people who’ve been through the internship process and have the lived experiences to provide their valuable insights.
Wendy Makinson
HR Manager, Joloda Hydraroll
Structure Meaningful Work with Mentorship
At Alpas, developing a successful internship program starts with a clear structure that aligns intern roles with meaningful work. We begin by defining specific goals for each internship position, ensuring that the responsibilities contribute to both the intern’s learning and the organization’s operations. Each intern is assigned a mentor who provides guidance, regular feedback, and exposure to various aspects of our healthcare environment.
We also design onboarding to be concise and practical, giving interns the context they need without overwhelming them. Weekly check-ins are built into the schedule to track progress, address challenges, and adjust responsibilities as needed. This keeps interns engaged and allows them to take ownership of their work.
What makes the program effective is our focus on integration. Interns aren’t isolated; they’re invited to team meetings, included in cross-functional projects, and given the chance to present their work. Many have continued with us in part-time or full-time roles, which speaks to the strength of the experience. A strong internship program is about more than tasks; it’s about creating a clear pathway for professional growth that supports both the intern and the organization.
Sean Smith
Founder, CEO & Ex Head of HR, Alpas Wellness
Empower Interns with Real Projects
At Lusha, I’ve developed our internship program to focus on hands-on learning through our growth marketing projects, where interns help analyze campaign data and contribute to strategy discussions. We set up weekly mentoring sessions where interns can ask questions about digital marketing tactics and get direct feedback on their work from team leaders. I’ve seen the best results when we give interns ownership of small but real projects, like optimizing landing pages or researching market trends, while providing guidance and support throughout their journey.
Yarden Morgan
Director of Growth, Lusha
Pair Clinical and Administrative Mentors
Healthcare internships can be challenging to manage due to the numerous clinical requirements and compliance needs. I’ve found success by pairing each intern with both a clinical mentor and an administrative buddy, which helps them navigate both aspects of healthcare work. Recently, we created a 12-week rotation schedule where interns spend time in different departments – from patient care to billing – and it has really helped them understand how everything connects in healthcare.
Aja Chavez
Executive Director, Mission Prep Healthcare
Balance Company Goals with Intern Growth
A good internship program is set up to meet both the company’s goals and the career growth needs of interns. We have a solid framework that pairs real project work with guidance from mentors. This way, interns gain valuable skills while helping the business.
To ensure the program runs smoothly, we prioritize clear expectations, open communication, and regular feedback. We also create an inclusive atmosphere and provide opportunities for networking and teamwork, which helps keep interns engaged and builds a strong future talent pool for our company.
Yaniv Masjedi
Chief Marketing Officer, Nextiva
Design Internships Around Student Aspirations
The best way to build a meaningful internship program?
Start with the interns.
Too often, businesses begin with their own needs — drafting a job description around internal tasks — and hope that aligns with what today’s students are looking for. But that approach is increasingly out of step. Interns today aren’t just trying to check a box; they’re looking for experiences that meaningfully support their long-term career goals.
That’s why, at Green Lion Search, we flip the script. We start by going directly to the source, surveying and auditing soon-to-be graduates about their aspirations, interests, and professional goals. Then we reverse-engineer internship opportunities around their needs, not just ours.
This approach means no interns are stuck photocopying documents or cleaning up spreadsheets. From day one, they’re immersed in real projects, working with real clients, and gaining firsthand experience in high-impact situations.
Our goal isn’t to churn out generalists. We’re building future recruiting specialists who are confident, capable, and ready to hit the ground running whether they stay with us or launch their careers elsewhere.
A stronger, more expert workforce benefits everyone.
Michael Moran
Owner and President, Green Lion Search
Offer Flexible Drop-In Internship Model
At Tall Trees Talent, we recognize that many driven, capable young people simply cannot afford to work for free or for a modest stipend. As a growing subsidiary ourselves, we are still navigating budget constraints, meaning we cannot always compensate interns at the level we would like.
So, we have taken a different approach: flexibility.
We have developed a drop-in internship model that allows aspiring recruiters and career coaches to participate on their own terms. Whether a student joins us for one day or one month, they are paired with a mentor and given access to the same behind-the-scenes insight and training that make internships valuable. The experience is meaningful regardless of the time commitment.
We have extended this adaptability even further with a remote internship option designed specifically for standout candidates who are not local or cannot commute to our office. Talent is not limited by geography, and our internship program reflects that.
The benefits are mutual. Students and recent graduates gain real-world exposure, while we forge relationships with emerging talent from a wider range of backgrounds and life experiences. This not only strengthens our long-term network, it also helps diversify the recruiting sector, a goal we are deeply committed to advancing.
Jon Hill
Managing Partner, Tall Trees Talent
Invest in Purposeful Internship Experiences
Internships are effective when treated as a long-term investment. A successful program begins with a clear structure, defined goals, timelines, and real work that connects to business outcomes. Interns need more than tasks; they need context. Show them how their work fits into the bigger picture. When they understand the impact, they perform better and engage faster.
Mentorship plays a key role. Interns don’t grow through observation alone. They need guidance, feedback, and opportunities to improve. Assign mentors who take the time to teach and check in regularly. Simple frameworks like weekly learning targets or short project reviews can build momentum and create accountability.
Strong programs often lead to full-time hires. This only happens when interns are given meaningful experiences and room to prove themselves. If interns leave without gaining real skills or companies finish the program without clear outcomes, something is amiss. Well-run internships reduce hiring risks and shape future contributors. They don’t run on autopilot; they run on purpose.
Friddy Hoegener
Co-Founder | Head of Recruiting, SCOPE Recruiting
Assign Interns to Solve Business Problems
BUILD INTERNSHIP PROGRAMS AROUND REAL BUSINESS PROBLEMS, NOT BUSY WORK
This approach has transformed how we develop emerging talent while solving actual operational challenges at SCOPE.
Most companies treat interns as temporary help for mundane tasks, but I’ve discovered that giving them genuine business problems to solve creates better outcomes for everyone. When we first started bringing on business students, I assigned one intern to analyze why certain client searches took longer than others. Her findings led to process improvements that reduced our average placement time by 23%.
The key insight: interns bring fresh perspectives unencumbered by “how we’ve always done things” thinking. Another intern questioned why we weren’t using LinkedIn analytics more strategically, which led to data-driven content improvements that increased our engagement rates by 41%. These weren’t busy work projects – they were real business challenges that our daily operations prevented us from addressing.
We structure internships with clear success metrics and genuine ownership over outcomes. Interns present their findings to our entire team and see their recommendations implemented immediately when they make sense. This creates investment in results rather than just completing assignments.
TREAT INTERNS AS CONSULTANTS, NOT COFFEE RUNNERS
When you give emerging talent real problems to solve, you get valuable business insights while building their confidence and practical experience that traditional internships simply cannot provide.
Friddy Hoegener
Co-Founder | Head of Recruiting, SCOPE Recruiting
Implement Pitch-and-Own Internship Approach
We build our internship program around a “pitch-and-own” model: on day one, each intern spends a half-day diving into one real business challenge and then crafts a three-minute pitch for senior leadership. We pair them with a mentor who guides their research and provides feedback, but the interns take ownership of every step. This approach gives them genuine responsibility, accelerates their learning of the tools and processes we use, and allows us to see their problem-solving style before day three even arrives.
Last summer, for example, one of our marketing interns noticed that our quarterly newsletter open rates were stuck at 18%. She pitched three A/B test ideas and got the green light to run two of them. Over eight weeks, she ran the tests, analyzed the results, and delivered a final report showing that personalized subject lines bumped open rates to 24%. That tangible win not only boosted our newsletter performance but also gave her a real sense of ownership.
Jay Vincent
Owner, Smart Solutions Pest Control